News & Events



Vision Monday

"Women Who Are Team Builders and Developers of Talent"

"Why It's Good News That More Little Kids Are Wearing Glasses"


Wall Street Journal

"Does Your Toddler Need Glasses? More Children Are Being Diagnosed With Vision Problems; Unexpected Scrutiny"


Vision Monday

We're wearing our favorite glasses in Vision Monday's "What Are You Wearing?" August 2014 edition!

Today Parents covered our Great Glasses Play Day 2014 events!


Wisconsin State Journal Article

A WSJ journalist came to our local Madison-area Great Glasses Play Day!

The Oregonian Article

Great details on the Portland Great Glasses Play Day and the importance of early childhood vision health.


The Parents Perspective Blog, Parents Magazine online

Another great shoutout for the Great Glasses Play Day!  July 2013


Click Newsletter, Vision Monday Magazine

The Great Glasses Play Day is featured in the August, 2012 edition of Click Newsletter.


20/20 Magazine Article

Kristin Ellsworth, founder of Peeps Eyewear is featured in the July, 2012 issue of 20/20 Magazine. Check it out!


Milwaukee Journal Sentinel article

Read the Aug. 28 news story on Peeps Eyewear, featured in the Milwaukee Journal Sentinel.


Book Review

Check out the "Princesses Wear Glasses" book review by Little Four Eyes.



Glasses Rock! Come celebrate the 4th annual Great Glasses Play Day at the Madison Children's Museum and help raise awareness of childhood vision issues. Admission is FREE to the event for children with prescription glasses or corrective eye patches. Meet up on Sunday, May 3rd from 2-4 PM near the Wildernest for crafts, story time, and all sorts of activities for families. Watch out for a very special guest: SeeMore Mouse, joining us from Prevent Blindness Wisconsin. Find a meet-up near you, and join our community at


Free Vision Screening and Book Reading Event: Join Peeps Eyewear at the Madison Children's Museum for the Week of the Young Child! Come be a part of the Glad About Glasses Storytime & Activity event on Tue., April 24th from 11:00AM - 11:30AM where Kristin Ellsworth will read "Princesses Wear Glasses" and share important information on children's vision health. Another reading will take place on Fri., April 27th from 10:00AM - 10:30AM. Free Vision Screenings, hosted by Peeps Eyewear and Prevent Blindness WIsconsin, will immediately follow from 10:30AM - 12:00PM. No appointment necessary.


Peeps Eyewear and Prevent Blindness Wisconsin will be participating in a health fair in the Milwaukee Public School District on Friday, March 30 from 9:00-11:00. There will be a special reading of "Princesses Wear Glasses" and people will be available to answer vision health questions (particularly to those whose children were vision screened this fall). Many fun activities will be happening! We hope to see you all there!


Join us at the Betty Brinn Children's Mueseum in Milwaukee from 5 - 8 p.m., Thurs., Aug. 18 for the Back-to-School Resource Fair. Come listen as Kristin Ellsworth reads "Princesses Wear Glasses." Peeps Eyewear, in conjunction with Prevent Blindness Wisconsin, will also be sharing important information on children's vision health and eye care.



Focus Magazine Article

Check out the feature story on Peeps Eyewear founder Kristin Ellsworth in the latest issue of Focus Magazine.


Business Plan Contest Winner

Peeps Eyewear is a proud winner of the 2010 Wisconsin Governor's Business Plan Contest. The company earned a first place in the business services category. Click here to read the press release.          |          (920) 284-0460          |          Copyright © 2018